Hero365 original research
78.9% of contractor websites cannot take a booking
We audited 954 US contractor websites across 186 cities. Nearly four in five cannot be booked online, and 73.2% offer no way in except a phone call in business hours. Marketing spend that lands on a site like that is buying calls nobody can catch — fix the catching before raising the spend.
78.9%
cannot be booked online
n = 954
73.2%
reachable only by phone
n = 953
186
cities audited
n = 954
Agencies make the phone ring. We also answer it.
An agency is paid to generate calls; what happens after the ring is your problem, and every missed call quietly eats the lead cost. Hero365 closes the loop: the AI answers every call, quotes from your price book, and books the job the marketing paid for.
No retainer, no revenue minimum
Agency lead-gen retainers run to four figures a month before ad spend, and intake forms in this industry literally ask your annual revenue before anyone replies. Hero365 is a flat price from $19.99/mo, and a two-person shop is the customer we designed for, not an exception.
The local-marketing checklist, running by itself
Review requests go out after every completed job and funnel happy customers to Google. Your Business Profile gets posts and photos. Your website takes bookings around the clock. This is the deliverables list of a local-marketing package, running as software instead of a monthly invoice.
What it takes off your plate
Paid leads die in your voicemail
Every call and text is answered on the first ring, day or night — the lead you paid for becomes a booked job, not a callback.
Your competitors out-review you
Review requests go out automatically after every job, at the right moment, and route happy customers straight to Google.
Your website is a brochure, not a booking engine
Hero365 gives you a website where customers see real availability and book — the thing most contractor sites in our own 954-site audit cannot do.
Google Business Profile goes stale
Posts, photos and review replies keep your profile active — the signal that actually moves the local map pack.
Everything included
One price. The whole back office.
From €22.99/mo, per business — never per user. No modules to unlock, no add-on quote calls.
Marketing & Growth
- Campaign Management
- Promotions & Offers
- Reputation Management
- Referral Program
Website & Online Presence
- Website Builder
- SEO Tools
- Domain Management
AI & Automation
- AI Voice Agent
- AI Estimates
- Autopilot Outreach
- Act Now Intelligence
- AI Scheduler
- AI Call History
Comparing options? Good.
Honest side-by-sides with the tools you’re probably evaluating.
Questions contractors ask us
Is Hero365 a marketing agency?
No. Hero365 is software that does the recurring local-marketing work an agency retainer typically covers — review generation, Google Business Profile activity, a bookable website, and answering the calls that marketing produces. We do not manage paid ad campaigns; if you spend seriously on ads, an agency still earns its fee, and Hero365 makes the leads they generate convert better.
Why do agencies turn down smaller contractors?
Their model is labor: strategists, designers and account managers cost the same whether your revenue is $300K or $3M, so many agencies set revenue minimums — some publish them right on their intake forms. Software has no such floor. Hero365 is priced flat because automation costs the same to run for a one-truck shop as for a fleet.
What marketing does Hero365 actually automate?
Post-job review requests with a funnel to Google, Google Business Profile posts and photo updates, review-reply drafts, a hosted website with live online booking, and 24/7 call answering so no generated lead is wasted. Local Services Ads leads can flow straight in as well.
Do reviews really matter more than ad spend?
For local search, operators consistently report that review count and rating move Local Services Ads and map-pack results more than budget tweaks do. That is why review generation is the default behavior in Hero365 rather than an add-on.
Free marketing audit
Not sure what you need? See where you stand first.
Run the free Business Scorecard: we score your reviews against the businesses around you, check your Google presence, and tell you whether your web presence can actually book a job. Sixty seconds, no signup — just your business name.
Get my free scorecardGet the app
Ready to stop doing everything
yourself?
Your whole back office, in your pocket. Start with the AI Concierge for €22.99/mo — add the rest of the team as you grow.
7-day free trial · no contract · no per-user fees